PODi REPORTS
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September 2008
  
Featured Case Study

AlphaGraphics scores direct hit

See how AlphaGraphics - Billing launched their new product, DirectHitTM. This integrated approach to direct marketing delivered a 37% response rate and sold itself to intrigued marketers.

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Strategic Solution Sales

Are you selling value?

I was driving in to work this morning when an ad came on the radio selling 25 cent color copies. Nothing like telling the world that all print is a commodity and you just need to find the lowest price...

Do you suppose someone will come out with a website offering 24 cent color copies?

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2009 PODi AppForum - Keynote Speaker

Donovan Neale-May has taken thinking differently to new heights over his 30 year career. He's an expert on integrated multi-level marketing & executive director of the Chief Marketing Officer (CMO) Council. Attendees at this year's AppForum will benefit from his insights into the minds of C-level marketers.

Check PPML 1.1 Now Available

This free easy-to-use "preflight" tool enables you to view and validate properly formed PPML/GA files. And it's now better and faster than before.

PODi International News

The second annual regional AppForum is set to take place September 22-24 in Melbourne, Australia. Over 20 world class speakers are lined up for the event.

Upcoming Events

The PODi community is dedicated to helping one another navigate the new opportunities enabled by digital printing. Learn about the new Prospect Qualification Tool at our monthly webinar. Don't miss our regional AppForum in Australia. S3 Council Orientation. Member Orientation. Registration Open for 2009 AppForum in Vegas.

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