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 PODi REPORTS
Brought to you by Caslon, a PODi Affiliate
January 2008
  
Featured Case Study

Real Estate
Re-Invented with Web-to-Print

Glasgow Solicitors Property Centre’s web-based property listing and print ordering system makes frequent updates easy, fast and cost efficient. Best of all, 100% of members in their core market are using and benefiting from the process.

PODi’s 2007 Best Practices Award winner in the Web-to-Print category.

See how GSPC did it >>

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Strategic Solution Sales   Application Delivery

Mining for Sales and Profits

It’s the New Year and a good time to review strategy for hitting your sales target in 2008. Conventional wisdom tells us the best opportunities lie within your existing customer base. What folks normally don’t tell you is that for every “gem” in your existing customer list there is corresponding “fools gold.”

How do you identify high value accounts and those promising “diamonds in the rough”?


Read More>>

Lean Manufacturing
and Digital Printing

To be competitive and remain profitable, you need to focus on efficiency. In many industries, the measures necessary for efficiency come under the umbrella term “lean manufacturing.”

One of the most influential approaches to lean manufacturing was the Toyota Production System (TPS). In this article, we’ll focus on one of the central aspects of that philosophy, the need to avoid “mura” or “unevenness.”

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Serious AppForum Networking: Connect with Ideas and the People Behind Them

Contacts you make at AppForum can last a career or even a lifetime.

Face-to-face networking is still the best way to make those “must have” contacts and create long-lasting relationships, and the PODi AppForum brings you together with printing peers, data experts, technology developers, direct marketers and other professionals who share your interest in digital printing and personalization.

We’re Looking for Interesting “Efficiency” Stories

Has your company done something lately to improve its efficiency? We’d like to talk to you about your experience. We’re looking for ideas we could discuss in a presentation, an article, or a blog post.

Please drop us a line at: georgea@podi.org.

PODi Welcomes New Members

Looking for a new partner to help you build successful personalized print campaigns? PODi members should be your first resource. See who our newest members are and what they have to say about joining PODi.

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