Needs Analysis Guide and Questions

Non Member Price:	$99
Member Price:	Free
Added:	9-6-07
Updated:	9-18-08

What are your client’s real business drivers? They may need prompts to help them articulate their goals for any campaign. This set of questions guides you through the Needs Analysis stage. It helps you pinpoint the client’s problems, while also providing data for the Value Calculator.

Benefits:

With the Introduction Presentation, you established yourself as a partner with ideas. Now with Needs Analysis, you start building a real picture of a successful campaign. After the analysis, you’ll be well prepared for both the Value Calculator and a strong Solution Presentation, plus you’ll gain a better understanding of your potential customer.

Description:

The guide is a list of key questions to ask your prospect. It covers all the information you need to fill in the value calculator.

User Tip:

Include a few needs analysis questions as "teasers" at the end of your Introduction Presentation. They will encourage your prospects to take the next step -- a meeting to move into the Needs Analysis phase.

Download:

Needs Analysis Questions 58.62 Kb

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