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Broadridge Financial Solutions Uses Personalized Printing to Boost Retirement Plan EnrollmentFeatured

Non Member Price: $25
Member Price: Free
Added: 4-4-08
Updated: 10-22-08
A recent spin-off from business process services provider ADP, Broadridge Financial Solutions wanted to inform its employees of changes to their re-tirement plans and increase participation and deferrals in the plan. A multi-touch awareness campaign, including a personalized statement for each participant, helped boost participation rates 6.5% and increase assets under management by more than $2 million annually.
Published 2008
 

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Client
Broadridge Financial Solutions, Inc.
http://www.broadridge.com
Headquartered in Lake Success, New York, Broadridge Financial Solutions pro-vides services to financial services institutions and public companies around the world. Its service offerings include brokerage processing, clearing, and custody, as well as technology and operations outsourcing solutions for retail and institu-tional firms. The company’s fiscal year 2007 revenues were $2,162.7 billion.
Service Provider  In-plant
Hardware Kodak NexPress
Target Audience Broadridge employees affected by the spin-off
Distribution 3232
Date December 2006 through February 2007
No. of Pages 6


 
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