This white paper provides a basic introduction to Caslon’s Strategic Solution Sales (S3) process.
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Benefits:
Selling solutions is different from selling traditional printing, and it requires a different sales approach. Instead of a focus on price, delivery, and print quality, Solution Sales is based on an understanding of the role print plays in the client’s overall business.
Description:
This white paper walks through the S3 Sales Process Model including:
S1: Building Credibility
S2: Winning the Sale
S3: Ensuring Customer Success
The paper includes selling scenarios to illustrate how this new process works.
Access to the S3 Council is FREE! Maximize your member benefits by attending the online orientation. Learn how to use the tools and templates efficiently.