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Bus. Communications

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Taser Education Program Uses Personalized URLs Taser Education Program Uses Personalized URLs
The variable data postcard campaign was the third phase of an integrated campaign to educate the medical community on the true causes of in-custody deaths and, more specifically, that Tasers do not cause such deaths. This phase used a combination of variable data techniques, personalized URLs, and sophisticated database and list management to achieve its stated goals.
Published 2008
Wiremold Reduces Turnaround Time on Business Cards Wiremold Reduces Turnaround Time on Business Cards
After being purchased by a company in France, Wiremold needed to generate new business cards quickly. By using a Web-to-print system available through their printer, the company is able to produce a proof of a new card in eight minutes and receive the cards in two weeks or less.
Published 2007
Grange Insurance Document Integrity Grange Insurance Document Integrity
Grange Insurance, a life insurance provider, implemented a document integrity solution to reduce errors in client mailings and verify that documents had been mailed. In addition, they automated the process of regenerating documents damaged in the printing or inserting process. This allowed Mail Services to improve productivity by 30%.
Published 2004
Capital One Employee Communications Capital One Employee Communications
Capital One, a market leader in the credit-card industry, streamlined its human resources department communications to employees by developing a newsletter that consolidates information and delivers relevant content to individuals. HR realized savings in print costs, project management and creative development, reducing spending on print communications by half.
Published 2003
Trustmark Insurance Customer Communications
Trustmark Insurance, a mutual insurance holding company, implemented an automated document production system, moving the tools into the hands of the business users. The system includes easy-to-use desktop software tools for defining the document's structure, identifying text components, and specifying what data is to be used for personalization. Document production is now twenty times more productive.
Published 2000
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