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Sales Collateral

Results 1 - 10 of 51
Invisalign Increases Sales and Brand Awareness with Personalized Marketing Collateral Invisalign Increases Sales and Brand Awareness with Personalized Marketing Collateral
Align Technology, Inc., is a medical device company engaged in the design, manufacture and marketing of Invisalign®, a leading invisible orthodontic product. Align wanted to create a Web-to-print system that would improve and standardize the process of creating and printing marketing materials for the company’s signature product. The system has helped the company meet these objectives and has reduced production costs by $380,000 and production time from 45 days to 15.
Published 2008
Pearl Insurance Reduces Workload and Production Costs  with a Web-to-Print Solution Pearl Insurance Reduces Workload and Production Costs with a Web-to-Print Solution
Pearl Insurance wanted to revamp the way its marketing department created and produced the marketing collateral for the company. The company wanted to save money and production time and effort. An easy-to-use, Web-to-print solution now helps the company personalize marketing materials in less time and with less effort.
Published 2008
Anglia Ruskin University Targets Information to Students Anglia Ruskin University Targets Information to Students
Anglia Ruskin University, a large university in the United Kingdom, wanted to set itself apart from its competition by providing highly customized information kits to prospective students. The system, set to launch in November 2006, is expected to reduce printing and postage costs significantly while enabling the school to provide relevant information to prospects.
Published 2007
Disney Destinations Cuts Costs and Improves Results With Customized Sales Collateral Disney Destinations Cuts Costs and Improves Results With Customized Sales Collateral
Disney Destinations wanted to revamp the sales collateral it uses for business-to-business prospects interested in booking an event at one of Disney's five resort destinations. Instead of a box of information about every possible option, prospects now receive a full-color information booklet that contains only information relevant to their events. Bookings are up, prospects are happy to get just what they need, and printing and storage costs for collateral were cut in half.
Published 2007
Glasgow Solicitors Property Centre Decreases Costs and Gives More Control to Members Glasgow Solicitors Property Centre Decreases Costs and Gives More Control to Members
Glasgow Solicitors Property Centre, a multiple listing service in Scotland, cut costs and gave its member firms greater control over their listing materials by implementing a Web-based listing and print ordering system. A single database holds the listing details and directs the variable data printing production of listing materials.
Published 2007
Seco-Carboloy Increases Revenue and Supports Dealers With Web-to-Print Portal Seco-Carboloy Increases Revenue and Supports Dealers With Web-to-Print Portal
Seco-Carboloy revamped its system for providing sales collateral to dealers. The new system allows dealers to customize and order materials online. Almost 100 more dealers use this program and sales of some products have jumped 300%.
Published 2007
Smith & Nephew Reduces Cost and Saves Time Using On-Demand Sales Collateral System Smith & Nephew Reduces Cost and Saves Time Using On-Demand Sales Collateral System
Smith & Nephew, an international company that develops and markets advanced medical devices, created a Web-to-print sales collateral management and printing program for one of its divisions in less than one year. The system has saved the company hundreds of thousands of dollars and cut turnaround time for materials four and a half months to three days.
Published 2007
Tiffin University Uses Variable Data System to Boost Enrollment and Reduce Printing and Postage Costs Tiffin University Uses Variable Data System to Boost Enrollment and Reduce Printing and Postage Costs
Tiffin University wanted a rapid response system for handling information requests from prospect students. The variable data system they use now has cut printing and postage costs in half and allows the University to respond to most requests within a few days.
Published 2007
Tourism British Columbia Draws Attention and Saves Money Using Customized Travel Brochures Tourism British Columbia Draws Attention and Saves Money Using Customized Travel Brochures
Tourism British Columbia launched its BC Escapes marketing campaign to capture the attention of American and Canadian consumers looking for a quick getaway vacation. Using a customized brochure that was much shorter than the static one it had used, the organization reduced postage costs and saved money on paper and warehousing. Plus, it was able to gather information to use in future variable data campaigns.
Published 2007
Access America Revamps Sales Literature Using Web-to-Print Access America Revamps Sales Literature Using Web-to-Print
Access America, a division of World Access Service Corporation, sells travel insurance and wanted to revamp its sales literature for the agencies that sell its insurance. It also wanted to make it easier for agencies to order the brochures and cut down on fulfillment errors. A Web-to-print solution that enables agencies to personalize brochures is now being used by more than 6,000 agencies, and fulfillment errors have almost been eliminated.
Published 2006
Results 1 - 10 of 51
 
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