This white paper provides a basic introduction to Caslon’s Strategic Solution Sales (S3) process.
Benefits:
Selling solutions is different from selling traditional printing, and it requires a different sales approach. Instead of a focus on price, delivery, and print quality, Solution Sales is based on an understanding of the role print plays in the client’s overall business.
Description:
This white paper walks through the S3 Sales Process Model including:
S1: Building Credibility
S2: Winning the Sale
S3: Ensuring Customer Success
The paper includes selling scenarios to illustrate how this new process works.
Intro to S3 v9
