 |
 |
|
Digital Printing Case Studies
PODi's searchable, online business case study database is the most comprehensive source of successful digital printing case studies available. There are over 350 successful digital printing case studies from around the world, covering over 12 market segments and dozens of different business applications. Search the database to get innovative ideas and proven strategies from today's digital printing marketplace. Searching for case studies is easy – simply type in a key word in the search bar above or select a category from the menu on the left hand side. Download these Free case studies today to get a sample of the what you'll find in the database. |
|
Editor's Premium Picks
DUKE Educates Customers About PURLs
DUKE, a print services provider located in Cleveland, Ohio, had recently begun offering personalized URLs (PURLs) as a service for its clients. The company developed a campaign that would explain to clients the benefits of incorporating PURLs into their marketing communications. DUKE's direct marketing campaign consisted of multiple touches including postcards and follow-up emails. The campaign achieved a direct mail response rate of 19.5% and they closed new business.
Published 2010 More details...Girl Scouts Raises Funds with Support the Sash Campaign
The Girl Scouts Arizona Cactus Pine Council (GSACPC), which serves Girl Scouts throughout Arizona, was seeing a decline in donations and needed a way to cultivate new donors who might participate in an upcoming fundraising campaign. A cross media direct marketing campaign was developed including variable data direct mail, email, personalized URLs (PURLs), social media and telemarketing. The campaign saw an overall response rate of 8.2% and average donation amounts rose from $50 to 250.
Published 2010 More details...Move.com Creates Automated Lead Generation Tool for Real Estate Agents
Move, Inc. is a leader in online real estate with 9.3 million monthly visitors to its online network of websites. Move wanted to provide their affiliate agents with the ability to easily create and send highly personalized direct mail postcards to prospects within defined geographical neighborhoods. Move worked with QuantumDigital to create an automated lead generation program that manages agent prospecting in targeted areas.
Published 2010 More details...Rosemont College Reconnects with Young Alumni
Rosemont College, a small private liberal arts college, felt that they did not have a strong connection with young alumni who had graduated between 1998 and 2008. To address this need a three phase direct mail campaign incorporating personalized URLs (PURLs) was developed. Rosemont achieved a direct mail response rate of 23% and gathered information about its alumni. Rosemont used the marketing best practices learned from this campaign to develop a follow-up communication with alumni.
Published 2010 More details...
 |
Your Cart is currently empty. |
|
||
|
||
|
||