Date:
Recorded on 28, July 2008
Description:
Are
you getting your fair share of the value you create for your clients?
If your answer is no, or you're not sure then you need to attend this
Webinar.
Printers' profitability can be dramatically
increased through pricing based on value, not on cost. The Pricing for
Value Webinar delves into the issues surrounding the complex task of
pricing digital print solutions in ways that are favorable to both the
client and the service provider.
Learn how to price
solutions that solve a business communication need for your client,
rather than focusing on the cost of putting ink on paper. Discover why
entering into the pricing discussion too early is not the best
strategy. Explore how to determine the value of your solution in the
eyes of your clients. Make sure you are capturing the value of
services. And learn if you should bundle your pricing. The seminar
emphasizes a solutions approach which is a win-win situation for both
parties.
Who Would Benefit?
Owners, Executives and Senior Management from print and marketing service providers Sales Executives and Management
