Caslon

Picture Financial Delivers Customized Loan Applications

Non Member Price:	N/A
Member Price:	Free

Picture Financial, a newcomer in the U.K. personal and home loans market, delivers customized loan document and information packs by mail to all approved applicants within 24 hours of first contact. This has set the company apart in the market's eyes, leading directly to success.
Published 2006

Pricing Free to PODi Members	Not a PODi Member? Join today and get this tool and many others free.
Client Picture Financial http://www.picturefinancial.com	Picture Financial provides secured personal loans in the United Kingdom.
Service Provider Tangent Communications plc http://www.tangentuk.com	Based in London, U.K., Tangent Communications plc (formerly the London Digital Print Group and Documedia) provides a range of direct marketing and digital print services.
Agency Proctor & Stevenson Ltd. http://www.proctors.co.uk	Proctor & Stevenson is a U.K. based marketing agency with a broad client roster, including BMW Financial Services, Olympus, and Zurich Commercial.
Hardware	HP Indigo 3050
Software	Quark Xclusive; custom software developed by Proctor & Stevenson using Microsoft.NET and SQL Server 2000
Target Audience	Loan applicants in U.K. who apply through Picture Financial’s Web site and call center
Distribution	80 to 120 packs produced per day since October 2004
Date	August 2004, ongoing
No. of Pages	5