Web to Print

After making substantial investments in a web-to-print solution and the development of their own custom web applications, Bottomline Ink found that their salespeople were having a hard time confidently promoting the company's new services. To address this concern Bottomline Ink developed a web-to-print application that not only helped their sales staff become more comfortable with the technology, but also acted as a one-to-one direct mail piece targeting prospective clients. The marketing collateral clearly communicated the benefits of digital printing.
Published 2010

DHL Aviation Services is a global market leader in the international express and logistics industry. DHL uses flight maps that graphically display all of the flight plans and routes on which the company operates as part of its marketing collateral. DHL needed a solution that would speed up the production of these maps, increase their accuracy, and encourage increased use by DHL employees. A web-to-print solution was developed that reduced costs and print production time and increased the accuracy of the maps.
Published 2010

International Paper wanted to educate commercial printers on the benefits of variable data and on the superior performance of their product line of digital printing papers. They also wanted to raise customer confidence in International Paper as a valued business partner who can help service provider companies grow. To achieve this a marketing portal with free sales tools for printers was developed. The initial launch campaign announcing the portal directed recipients to a Personalized URL and achieved a direct mail response rate of over 7%.
Published 2010

Mercer Human Resource Consulting has a number of internal and external audiences to satisfy. Meeting the various needs of these audiences through traditional publishing channels had significant limitations. Working with Kinetic Corporation, Mercer built a web-to-print marketing collateral management solution that delivers increased “speed of business” through cost-efficient, print on-demand communications. The new solution has reduced the design through delivery cycle by 14 weeks and has saved Mercer significant money through reduced warehousing and shipping costs.
Published 2010

Move, Inc. is a leader in online real estate with 9.3 million monthly visitors to its online network of websites. Move wanted to provide their affiliate agents with the ability to easily create and send highly personalized direct mail postcards to prospects within defined geographical neighborhoods. Move worked with QuantumDigital to create an automated lead generation program that manages agent prospecting in targeted areas.
Published 2010

Villanova University, located in a suburb of Philadelphia, PA, needed a more efficient way to serve its 6,000 students, 535 faculty, and substantial support staff. The print center needed to reduce the amount of time it took to submit a job, reduce the number of errors in job submission and production, and serve the varying needs of faculty, staff and students. Working with Rochester Software Associates, Villanova's Graphic Services implemented a web-to-print submission solution that streamlined the print production process and reduced labor costs. Job submissions have increased and the overall revenue of the Print Center has increased by up to 18% annually.
Published 2010

In early 2009, the Washoe County School District of Nevada purchased new digital print equipment to service the print requirements of 92 schools and over 63,000 students. The district was committed to leveraging the new equipment but the job submission process was extremely inefficient. Working with Rochester Software Associates, a web-to-print job submission tool was developed that meets the print production needs of faculty and staff while also saving the district significant money.
Published 2010

Adobe supports its printing services partners by sponsoring on-site educational seminars. To help printers market these seminars to their customers Adobe and Trekk Cross-Media developed a Web to print portal with postcard templates. This solution allows printers to customize invitation postcards while enabling Adobe to maintain brand and quality control.
Published 2009

Frecklebox is a Web to print based business that specializes in the production of affordable personalized gifts with educational and entertainment value for children. Personalized printing is used to create variety of products including books, coloring books, puzzles, posters, journal books, placemats, and growth charts. Digital printing enables personalization of images that would not otherwise be possible.
Published 2009