Worldwide

DHL Aviation Services is a global market leader in the international express and logistics industry. DHL uses flight maps that graphically display all of the flight plans and routes on which the company operates as part of its marketing collateral. DHL needed a solution that would speed up the production of these maps, increase their accuracy, and encourage increased use by DHL employees. A web-to-print solution was developed that reduced costs and print production time and increased the accuracy of the maps.
Published 2010

Mercer Human Resource Consulting has a number of internal and external audiences to satisfy. Meeting the various needs of these audiences through traditional publishing channels had significant limitations. Working with Kinetic Corporation, Mercer built a web-to-print marketing collateral management solution that delivers increased “speed of business” through cost-efficient, print on-demand communications. The new solution has reduced the design through delivery cycle by 14 weeks and has saved Mercer significant money through reduced warehousing and shipping costs.
Published 2010

Xerox was opening a new Connection Center in São Paulo, Brazil and wanted to invite key people from five different target audiences to the Grand Opening activities. A multi-touch, cross-media campaign was developed that incorporated email, direct mail, Personalized URLs, image personalization and Short Message Service (SMS). Xerox successfully developed an audience for its Grand Opening events with direct marketing response rates ranging from 20% to 61%.
Published 2010

Israel Credit Card Ltd. (Cal), which supplies credit cards for VISA, Diner’s Club, MasterCard, and many other businesses, wanted to upgrade its card offerings to include billing statements with advertisements or coupons tailored to individual customer preferences. As part of the plan, it wanted to switch from black-and-white to color digital printing, and to offer a customer retention program that provides benefits in cooperation with partner establishments. This combination of transaction data with direct marketing is referred to as TransPromo.
Published 2009

DaimlerChrysler's After-Sales Division for the Chrysler, Jeep and Dodge brands supports after-sales parts and servicing marketing efforts with tailored brochures in 18 different languages. Production is quick and economical.
Published 2006

Enterprise software developer SSA Global provided its global sales force with up-to-date printed materials in many versions and many languages-including European languages written with Cyrillic characters and Multi-byte using a digital collateral on demand system.
Published 2006

Christie's wanted to make life simpler for the people who receive its catalogs during the year. It needed a way to simplify and streamline the catalog renewal process without giving subscribers more information than they needed. The auction house also wanted to do all this in a way that helped reinforce its brand. A carefully planned project that used personalized mailing materials helped it achieve all of its goals and reduce customer service calls from subscribers 30% in the first month.
Published 2005

Compassion International, a worldwide agency that supports children in more than 20 countries, needed a faster way to produce child support packages for new donors. The digital printing system the organization developed has allowed the organization to reduce production times and costs. The time to produce sponsorship packets is now less than 24 hours, a process that used to take as many as 21 days.
Published 2005

DSM Composite Resins has a lot of information to pass along to its customers about its products. The company wanted to provide its customers with information that was interesting and relevant to them, which required the information to be customized by market segment. Plus, the company sells products worldwide and wanted to deliver that information in the native languages of its customers. This was a big project made possible by variable data printing. The company now produces newsletters in several languages with less effort and cost, and all information is now industry specific.
Published 2005

Pitney Bowes Credit Australia wanted to decrease its use of third-party technical service and create more user-friendly invoices. Working with Group 1 Software, a wholly-owned subsidiary, the company was able to create a flexible invoicing system that works in conjunction with existing systems.
Published 2005